For Louise Redknapp, the face of Triumph UK, leading stylist Charlie Anderson,
German design duo Felder & Felder and Triumph UK's Product Manager Jane Fenlon-Smith,
deciding the UK's winner was an unenviable task. Judges were asked to score the
designs based on strict criteria including innovation and creativity, individuality,
concept, aesthetic, quality, presentation and show effect.
The UK winner not only received a generous £2,000 in prize money but will go
forward to represent the UK head to head with 26 other international finalists
at the global Triumph Inspiration Award 2010 finals. The glittering climax
to the TIA 2010 will be held in London in the run up to London Fashion Week
on 16th September and all 27 countries will present their inspirational designs
to an internationally renowned jury.
The overall winner of the global TIA will not only win a prize fund of Euros
15,000 with the 2nd and 3rd places winning Euros 10,000 and Euros 5,000
respectively but also the opportunity to work alongside Triumph's design team
in Hong Kong to turn their winning showpiece into a commercial garment to be
sold as a limited edition piece in Triumph's stores and selected outlets
worldwide from September 2011.
Last years global winner of the Triumph Inspiration Award, the UK's James
Nolan's winning lingerie set will be available in Triumph stores and
selected outlets from September 2010.
For further information please visit us at:
www.triumphinspirationaward.com
www.triumphinspirationawarduk.com
www.facebook.com/inspirationaward
www.triumph.com/uk
www.louiseloves.com
UK Press Contact
HALPERN
250A King's Road
London SW3 5UE
sally@halpern.co.uk | serena@halpern.co.uk
Triumph stockist enquiries:
01793 720300
Shop online at:
www.triumphlingerstore.com
Triumph International is one of the world's largest underwear manufacturers.
The company enjoys a presence in over 120 countries with its core brands Triumph®,
sloggi®, Valisère® and HOM®. Triumph employs more than 37,500 people; in 2008,
the company achieved a
turnover of CHF 2.37 billion.